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A new book by Reuben Rock

Stop hoping the phone rings. Build the machine that makes it ring.

Front cover of The Carpet Cleaning Cash Machine by Reuben Rock

The Carpet Cleaning Cash Machine — Proven Strategies to Get More High-Paying Clients, Increase Your Profits, and Scale Your Carpet Cleaning Business.

Get the physical book FREE. You just cover $14.95 US shipping.

  • Book: $0
  • Shipping: $14.95 (US)
  • Bonus: all 13 companion worksheets

Sales tax, where it applies, is added at checkout.

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30-day refund: email us within 30 days of your order and we'll refund your $14.95 — no need to send the book back. Refund policy

The offer

A real book, in your hands, for the cost of shipping.

The book is free. The $14.95 is one flat rate to get a physical copy to any street address in the 50 states and DC.

It's a paperback, not a download you'll forget about. Keep it on your desk or in the truck, mark it up, and come back to it. If one idea in it helps you book one better job, it has more than covered the shipping.

The book

Physical paperback, yours to keep

$0
All 13 companion worksheets

Printable PDFs + editable Google Docs, linked in your order confirmation email

Included
Shipping (US)

One flat rate to all 50 states + DC

$14.95

Inside the book

Things you can use this week.

  • Ch. 4

    The five-day trust sprint: one small fix a day to your Google profile, reviews and website, so a stranger searching for carpet cleaning has a reason to call you.

  • Ch. 5

    What to do about missed calls: the instant text-back, the five-minute response, and the follow-up messages to have written before the next lead comes in.

  • Ch. 6

    The questions to ask before you quote, and how to answer a price shopper without apologizing for your minimum.

  • Ch. 7

    How to find the leak in your average ticket by reviewing your last 30 jobs, and five fixes for minimums, add-ons and better-value options.

  • Ch. 8

    How to build one bundled offer (main-area, whole-home, move-out or pet odor) with a starting price based on your real costs.

  • Ch. 9

    The follow-up texts to send the same day, one week, six months and twelve months after a job, plus four seasonal campaigns for the year.

  • Ch. 10

    The checklist to work through before your first hire, not after: demand, margin, role, training and quality.

  • Ch. 12

    Keep, document, delegate, automate: how to take one job at a time off your own plate.

Who it's for

Written for the owner-operator.

Carpet cleaner running a wand across a living room carpet in late-afternoon light

This book is for you if

  • You own the business and you still run jobs, answer the phone, or both.
  • You'd rather book better-paying jobs than chase more cheap ones.
  • Your schedule has good weeks and empty weeks, and you want it steadier.
  • You're thinking about your first hire, or your next one, and want to get it right.

It's probably not for

  • Anyone looking for a guaranteed result or an overnight fix.
  • People who want theory instead of things to do this week.

The machine

Six parts. One system.

A carpet cleaning business that books steadily isn't luck. It's a handful of parts working together. The book takes them one at a time.

  1. White carpet cleaning van with its side door open, parked on a residential street

    Traffic

    Get found by the homeowners in your area who are ready to book.

  2. Carpet cleaning technician shaking hands with a homeowner at her front door

    Trust

    Give people good reasons to choose you before they ever call.

  3. Technician carrying a hose up the driveway to a booked job, van parked behind him

    Booking

    Answer fast and turn more inquiries into jobs on the calendar.

  4. Technician cleaning a sectional sofa with an upholstery tool

    Ticket size

    Raise the value of each visit with offers that make sense for the customer.

  5. Carpet cleaner sitting in his work van, smiling as he texts a past customer

    Backend

    Bring customers back and keep work coming after the first job.

  6. Business owner standing in a kitchen with arms crossed while his employee cleans the living room carpet behind him

    Team

    Hire, delegate, and stop being the only person who can run the business.

Contents

Twelve chapters. A worksheet for each.

Every chapter comes with a companion worksheet so you can apply it to your own business, plus a weekly scorecard to keep track. All of them are included with your book.

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Start here

  • Chapter 1Cash Machine Scorecard
  • Chapter 2Growth Roadmap

Traffic

  • Chapter 3Local Visibility Audit

Trust

  • Chapter 4Trust Audit

Booking

  • Chapter 5Lead Response Audit
  • Chapter 6Booking Audit

Ticket size

  • Chapter 7Average Ticket Audit
  • Chapter 8Whole-Home Offer Builder

Backend

  • Chapter 9Backend Builder

Team

  • Chapter 10Hiring Readiness Checklist
  • Chapter 11Expansion Readiness Audit
  • Chapter 12Owner-Replacement Plan

Every week

  • BonusWeekly Scorecard

Included with your book

All 13 companion worksheets come with your order.

Printable PDFs and editable Google Docs for every chapter, plus the Weekly Scorecard. The link comes in your order confirmation email, so you can start while the book is on its way.

Only want the worksheets? Get them free here.

Get My Free Book
Reuben Rock smiling and holding a copy of The Carpet Cleaning Cash Machine out toward the camera

About the author

Reuben Rock

Reuben owned and sold a carpet cleaning business. He went on to found BookCleaningJobs, and has worked with hundreds of cleaning business owners.

This book puts what he's learned from that work into one practical system.

FAQ

Straight answers.

Reuben Rock smiling and holding a copy of The Carpet Cleaning Cash Machine out toward the camera

Build the machine. Start with the book.

Free physical copy, plus all 13 companion worksheets. You just cover $14.95 US shipping.

30-day refund: email us within 30 days of your order and we'll refund your $14.95 — no need to send the book back. Refund policy

Only want the worksheets? Get them free here.